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Company Launching Niche Social Netowrking Site

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TheMMOShop.com

TheMMOShop.com

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For a company launching a social network website w/ eventual projected ACU (Average concurrent users) of 30,000 - 40,000, what would you guys suggest as a hosting service?

What do you think about Amazon's EC2 hosting?


I am also trying to get a reading on ad revenue (for ease, lets go with Google Adsense). With a ACU base as stated above, what would you guesstimate the ad revenue would be monthly?

Thanks!
 
Hosting needs depends on what software packages you're planning on running in your service.

Either way for that number of users you're most likely looking at multiple machines with redundant servers online. But again that depends on what is running. If it's all flat HTML, that is going to be easier then multiple SQL databases running on a code heavy front end.

Ad Revenue is iffy. It can range from nothing to many thousands of dollars depending on your click through rate which is directly related to the quality of the ads. Your best bet is to stick with Adsense until you can get better quality targeted ads in place.
 
Thanks Ace,

This would be a multiple SQL database. My developer says hosting would cost between about $300,000 MONTHLY for 30,000-40,000 ACU. Does this sound at all right?

And I agree I think Adsense would be the way to go starting off, I am just not sure how to show that type of revenue (or guesstimate) in a financial model. Any suggestion on what the avg $ amt per 1000 views is?
 
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Again what's the language? What are you going to store? Images? Videos? Streaming?

For example facebook is using PHP on the front end + C/C++ on the backend with memcache and hadoop servers.

30-40k ACU is a lot, 300k doesn't sound so bad. But again you don't build all of the infrastructure right away, it needs to be scalable.
 
It is a social networking platform with multiple user video chats, forums, rating system for business and integration of licensed 3rd party flash games.

Exactly, it would need to be scalable. Amazon's EC2 hosting service seems to easily allow you to scale up and down, however I cannot find any reviews on how their service is-price/customer service/reliability/uptime/etc.

Any thoughts on EC2 for a website with 30,000 ACU?
 
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